Goji

The Challenge

Individual investors want access to private assets because of:

strong returns from private assets compared to public markets
diversification from mainstream capital markets
exposure to a wider range of geographies, industries and asset classes
reduced risk/volatility

The existing investment structures and processes make it inefficient and costly for managers to serve individual investors, meaning accessing high-quality private assets remains restricted to institutional investors.

The Solution

Goji provides regulated investment platform technology that makes it efficient for managers to allow individual investors to invest in private assets.

The Goji Platform:

gives investors and intermediaries an online investment journey
takes care of regulatory onboarding of global investors e.g. KYC/KYB, AML, CASS6/7
safeguards client money and assets
provides nominee structure for private assets
online ongoing investor reporting
distribution of income

The Importance

Individual investors are the fastest growing source of organic new net capital and represent an important potential source of revenue to private asset managers.

The Goji Platforms gives managers the platform they need to efficiently serve individual investors both directly and via intermediaries.